Let' s weigh the pros and cons, I' ll start with cons since it' s human instinct to want to find out the negatives first,

Cons

Earnings have been slightly down from last year. The reason being competition from similar competitors (you guys know which).

Dividends have been reduced.

Pros

The company is rich in cash and very low in debt. This shows that they have a rather healthy balance sheet. According to Peter Lynch, this is the kind of company that many investors want to invest in. Why? It' s simple. With so much cash and so little debt, the company won' t go bankrupt in times of a recession. Besides, ain' t the majority of people speculating a crash coming around the corner? In a recession, people will choose to go with cheaper goods as cash is tight (any Economics 101 will tell you that). Thus, consumers from other competitors would flock to Super.

They are still declaring dividends even though the earnings are marginally down. This proves that Super actually values their shareholders! Despite having a pretty rough year, they still declared dividends nonetheless.

From the above, we can see that the company is still standing strong. No doubt that the stock price had slipped due to the recent decline in earnings but that' s just short-term. As I quote from Peter Lynch again, " many of us consider ourselves as long-term investor, until the next big drop or slight increase before we sell out as short-term" and " the company' s share price may be down but the company is actually doing fine, vice versa. It' s frustrating for the shareholders who watches the share price go up and down daily" .

I believe this is just temporary. As long as the fundamentals of the company doesn' t change, I' ll be holding on to my shares.

TL DR: Pros > Cons.